Hey there, welcome back (or welcome!) to this edition of The Smart Growth Roundup! Between the Super Bowl and Valentine's Day, there's been a lot going on this month. If you're a Chiefs fan, congratulations on the win! My family are Packers fans, but for one night we routed for the Chiefs.
We may not be in the sports industry, but we do everything we can to be successful in our field whether that's learning a new skill or getting the most out of our systems to be successful. Our success starts with our business processes, and our CRM helps to maintain those processes for success.
If you're looking to get the most out of your CRM or a future implementation, today's edition is for you. We've been working with and understanding implementations for a while now, so if you have any questions about CRM implementations, we'd love to chat with you.
Here's to your success,
Hannah (The Editor)
INDUSTRY INSIGHTS
No matter if you're implementing for the first time or have been through an implementation, here are some industry resources on making your implementation successful and getting the most out of your CRM.
Choosing the right CRM solution is crucial, but key steps are needed to make it work for your business. Whether you're replacing CRM or you're a first-time user, your implementation strategy is critical.
If you want to get more from your CRM investment, whether through improved adoption or more robust use, asking yourself these two questions will help pave the way.
There are pitfalls and opportunities surrounding the CRM process. Here are some of the not-so-obvious costs you can encounter and tips for how to go into it prepared.
Your CRM is only as good as the data it houses, and that is dependent on how it's being used. We've been involved in over 100 implementations, getting a firsthand seat into the good, the bad, and the ugly.
We have seen what happens with low adoption and utilization, and it can become frustrating fairly quickly.To help you navigate through the transformation, use these 22 tips to increase your team adoption.
Click the infographic below to read more on the topic.
PREMIUM PICK
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It's estimated that companies spend $4.6 billion annually on CRM implementations. Today, CRM represents the largest category in the tech stack, with $80 billion in annual revenue by 2025. But, something is still fundamentally wrong. Technology implementations fail to deliver their intended results 50-70% of the time.
The primary reason for failure? Poor adoption and utilization. Over the last two plus years, we've been involved in over 100 implementations. Here we share out latest findings to enable you to unlock the vast potential of your CRM.
We've studied more than 1,000 mid-sized businesses and discovered that the average organization captures less than 2/3rds of the economic value they should. Learn how you can increase your gross profit by 33% without hiring an additional salesperson or marketing manager.
