Hey there, welcome back (or welcome!) to this edition of The Smart Growth Roundup! It's officially my favorite season - fall! Though here in Texas it isn't close to being fall weather, I still have all my fall décor out because why not. You have to do the things that make you happy.
Today's edition features a multitude of articles on revenue operations, and gets into the marketing and data side of things. So, if you've been curious what RevOps has to do with marketing, I have an article for you!
And if you haven't already, you should start listening to The RevOps Show either here on our site, on Spotify, Apple Podcasts, or whatever your podcast platform choice is. We've surpassed 1,000 downloads and have one of the most highly viewed RevOps shows on Spotify! And if you do listen, do me a favor and leave us a review! That would be awesome!
Until next time!
Hannah (The Editor)
INDUSTRY INSIGHTS
From marketing to data, RevOps has a part in it all. What exactly does this look like? Learn about the marketing ops professional, AI for RevOps, and more in today's industry insights.
According to a study from MarketingOps, marketing ops professionals tend to feel more valued by their organization than fairly compensated for their level of experience. Here are 3 takeaways from the report.
Revenue teams have it tough trying to navigate digital selling, changes in buying behavior, and a volatile market. What do they need to accurately assess deal health and help their organizations win?
RevOps has become a common term in business lingo. It refers to the management of the revenue funnel of any given business. But how exactly does that work?
There is no such thing as certainty. The Imagine team has spent a lot of time digging deeply to identify changes and craft an approach that enables small and mid-market companies to control their destiny.
As you consider your approach to the future, be sure to account for these 5 major trends.
Click the infographic below to read more on the topic.
PREMIUM PICK
OnDemand Webinar:
How to Successfully Launch & Integrate RevOps
Revenue Operations is focused on reducing or eliminating the friction that drags performance. Since 2019, companies have either built RevOps as part of their revenue maximization team or are thinking about it. In this webinar, our CEO, Doug Davidoff, shares the keys to building it right.
Create a strong growth model that will align your customer acquisition and success teams, generate greater execution velocity, and enable better and faster decision-making from the top of the organization to the front-lines.
