Hey there, Happy New Year and welcome back (or welcome!) to this edition of The Smart Growth Roundup! I hope you had a wonderful holiday and are ready to kick things into gear! I had a wonderful time over the holiday break with my friends and family back on the East Coast.
We're kicking things off in this edition with looking at Go-to-Market Strategy and how you can prepare your business for success by getting it right! And as we prepare for whatever lies ahead with this recession, there's some insight in this edition around that, too.
It's great to be back and I look forward to many conversations with you all! Speaking of...something big is happening this week Wednesday! Make sure you're following our Twitter @DemandCreator or our page on LinkedIn to stay up to date!
Let's rock this year!
Hannah (The Editor)
INDUSTRY INSIGHTS
Your strategy is everything! It's extremely important that you understand your market and how you're going to play in that market in order to be successful. Start 2023 off right with these industry insights.
If you're planning to meet and exceed your revenue goals this year, you're going to need a strategy. Here's a sneak preview of what some of the best practices are going to be this year.
The last several years will continue to have a lasting impact on the future of work in terms of technological, generational, and social shifts. If you're free in February, this webinar will help you navigate these trends.
As customers demand both transformational expertise and simplified, self-serve experiences, the traditional enterprise sales playbook is being disrupted from the top down and bottom up.
There are three kinds of markets - Growth, Mature and declining. Here's how we define them.
For those looking to compete now, here is the fundamental difference between selling in a growth market and selling in a mature market.
Click the infographic below to read more on the topic.
PREMIUM PICK
eBook:
Successfully Growing in a Recovery 20 Questions to Ask to Ensure Your Success
Turbulent times + high inflation + volatile stock market = the end of "cheap," free-flowing money
You're probably already seeing the effects of this in your business.
The key is asking the right questions.
We recently revisited and updated 20 questions that were compiled in 2010 to help companies grow during the last recovery. They've undergone a trial by fire, and we'd like to share them with you.
Create a strong growth model that will align your customer acquisition and success teams, generate greater execution velocity, and enable better and faster decision-making from the top of the organization to the front-lines.
