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Download This Free Tool [Excel Spreadsheet]:

The B2B Lead Generation Calculator


74% of companies who failed to meet revenue goals, didn't know the number of monthly visits, MQLs or SQLs they needed.  

With this worksheet, you'll have the answers!

If you don't know where you're going...any road will get you there.

Are you developing a new sales or marketing plan?

Do you know what each one of your sales reps needs to do to achieve their sales goals?

Can you quickly and effectively assess the performance of your sales team & marketing efforts?


Having a clear, measurable target is critical for any sales or marketing effort, but it's hard to know just how many leads, prospects and proposals you need to make.  

Or, it used to be hard.  With The Lead Generation Calculator you'll be scenario planning in minutes. Simply input six key assumptions and the calculator takes care of the rest.  

Download and save this easy-to-use Excel template so you can set your sales and marketing goals using math, not guesswork.


Download The Lead Generation Calculator Now

This calculator helped us realize that we had miscalculated what we needed to accomplish to hit our number.  We now know what to measure, and what has to happen. - Senior Sales Executive